News for 'Media Marketing'

The Sanju Samson journey: Kerala's own cult hero

The Sanju Samson journey: Kerala's own cult hero

Rediff.com9 May 2024

Sanju Samson, then a skinny 14-year-old, curled on the bed in his hotel room, watched Kolkata Knight Riders' Brendon McCullum hammering a 73-ball 158 against Royal Challengers Bengaluru in the first-ever IPL match.

Creator of Rashmika Mandanna deepfake video arrested

Creator of Rashmika Mandanna deepfake video arrested

Rediff.com20 Jan 2024

On November 10, an FIR was registered under Indian Penal Code sections 465 (punishment for forgery) and 469 (forgery for purpose of harming reputation) and sections 66C and 66E of the Information Technology Act at the Intelligence Fusion and Strategic Operations (IFSO) Unit of the Delhi Police's Special Cell.

CCI refuses to pass interim order restricting Google

CCI refuses to pass interim order restricting Google

Rediff.com21 Mar 2024

The Competition Commission of India (CCI) on Wednesday declined an interim relief order that would restrain Google from levying service fees on app developers until a final decision is made by the regulator. The CCI also said the Director General (DG) would continue its investigation as ordered by the commission in its March 15 order. "The Commission is of the considered opinion that no case whatsoever has been made out by the informants which warrant the grant of interim relief. Resultantly, the applications stand dismissed," said the CCI while rejecting the plea by app developers in its order.

'We'll Have 50K People Trained On GenAI'

'We'll Have 50K People Trained On GenAI'

Rediff.com15 May 2024

'We're putting a lot of focus on GenAI developers and people who can really do all the architecture and programming.'

'Strong growth in electric vehicles has slowed down a bit'

'Strong growth in electric vehicles has slowed down a bit'

Rediff.com13 Mar 2024

'Now that all the early adopters have the electric car, governments are backing down in some countries because they do not have the money to subsidise so much.'

Wealth managers advise clients to reduce their exposure to smallcaps

Wealth managers advise clients to reduce their exposure to smallcaps

Rediff.com26 Mar 2024

The froth in the small and midcap (SMID) space is limited to a few pockets, but regulatory scrutiny could lead to sustained volatility, observe India's top-drawer wealth managers. They add that they have been advising clients to reduce their exposure to smallcaps. Anand Rathi Wealth, which manages investor wealth through mutual funds (MFs), reports that its exposure to smallcap stocks, both through MFs and directly, has decreased by nearly 7 percentage points in the past few months, now standing at 23 per cent.

Modi Bluster Missing From Budget

Modi Bluster Missing From Budget

Rediff.com26 Jul 2024

With the reality of coalition politics staring the BJP in its face, this was inevitable, points out Ramesh Menon.

Send us your tourists, Prez Muizzu urges China amid row with India

Send us your tourists, Prez Muizzu urges China amid row with India

Rediff.com10 Jan 2024

He urged China to bolster the flow of its tourists to the Maldives.

SIP wave hits record level, more to come

SIP wave hits record level, more to come

Rediff.com30 Jan 2024

India's mutual fund (MF) industry had barely any retail footprint when it completed 50 years in 2013. MFs had Rs 7 trillion in assets under management (AUM) in March 2013, of which around Rs 5 trillion was in institution-focused debt funds. By comparison, bank deposits in the country stood at Rs 67.5 trillion around the same time.

B-Schools Struggle With Placements

B-Schools Struggle With Placements

Rediff.com8 Feb 2024

'There is a behavioural shift and conservativeness with companies cutting down on manpower and rationalising the number of people.'

Zudio Is Indian Retail's 2023 Blockbuster

Zudio Is Indian Retail's 2023 Blockbuster

Rediff.com8 Jan 2024

Zudio was the standout performer as it tapped into the pentup demand in small-town India, at a pace never seen before, notes Indrajit Gupta, co-founder and director, Founding Fuel.

Pak boat carrying drugs worth Rs 600 cr seized off Guj coast, 14 held

Pak boat carrying drugs worth Rs 600 cr seized off Guj coast, 14 held

Rediff.com28 Apr 2024

The overnight operation in the Arabian Sea was carried out in coordination with the Gujarat Anti-terrorism Squad and the Narcotics Control Bureau, it said.

How social media helps movie promotions

How social media helps movie promotions

Rediff.com18 Aug 2018

A scroll through Akshay Kumar's Instagram feed shows numerous posts and stories promoting Gold. Sonakshi Sinha, on the other hand, posts stories from her shoots and events to drive home the message of an upcoming release. In both cases, the film in question gets much-needed attention.

Messi, Ronaldo fans rely on black market to fulfill WC dreams

Messi, Ronaldo fans rely on black market to fulfill WC dreams

Rediff.com5 Dec 2022

The man, who declined to be named, said he charges "the most dedicated supporters" a 1,000% markup for tickets to sought-after matches featuring stars like Messi and Cristiano Ronaldo.

India Is All Set To Shine At Cannes

India Is All Set To Shine At Cannes

Rediff.com13 May 2024

Never before in history have Cannes and its sidebars found space for eight Indian, or India-themed, films.

T20 WC: Focus on pitch as India take on wounded Pakistan

T20 WC: Focus on pitch as India take on wounded Pakistan

Rediff.com8 Jun 2024

A confident and well-adjusted India would look to capitalise on an unpredictable Pakistan during Sunday's T20 World Cup match.

Wipro set to cut hundreds of jobs

Wipro set to cut hundreds of jobs

Rediff.com8 Feb 2024

After startups and Big Tech, the layoff season may have begun at the $245 billion Indian information-technology (IT) industry. Bengaluru-based IT major Wipro is looking to cut hundreds of jobs, targeting mid-level employees working onsite as the company looks to improve margins, according to a media report, citing two sources. The company has said it is aligning its business and talent to the changing market environment.

Ramdev, Balkrishna apologise to SC for Patanjali ads

Ramdev, Balkrishna apologise to SC for Patanjali ads

Rediff.com9 Apr 2024

In two separate affidavits filed in the apex court, Ramdev and Balkrishna tendered unqualified apology for the 'breach of the statement' recorded in the November 21 last year order of the apex court.

Hero worship is great but not at cost of another player: Ashwin

Hero worship is great but not at cost of another player: Ashwin

Rediff.com30 Mar 2024

'Fan wars should never go this ugly a route. One should remember which country these players represent -- our country. So, then what warrants a cricketer getting booed?'

Amazon, Reliance set to lock horns over IPL media rights

Amazon, Reliance set to lock horns over IPL media rights

Rediff.com20 Feb 2022

Amazon's rivalry in India with oil-to-retail conglomerate Reliance Industries looks set to head to the cricket field, where they will likely battle media heavyweights for telecast rights to the Indian Premier League (IPL) with its hundreds of millions of viewers.

AWS upbeat on India market, sees massive headroom for growth in cloud adoption

AWS upbeat on India market, sees massive headroom for growth in cloud adoption

Rediff.com29 Nov 2022

Within days of announcing mega investments for building in Hyderabad its second data centre cluster in India, Amazon Web Services (AWS) on Monday said it is excited about the India market, where cloud adoption offers massive headroom for growth. Pledging its long-term commitment to the India market, AWS, Amazon's cloud computing unit, said it expects global uncertainties to accelerate the decisions by companies to opt for flexible, on-demand cloud infrastructure to pare costs, gain efficiencies and drive business innovation. "Cloud reacts well to uncertainty," Puneet Chandok, president - commercial business, AWS India and South Asia, Amazon Internet Services Pvt Ltd (AISPL) told PTI.

India readies plan to be a global semiconductor giant

India readies plan to be a global semiconductor giant

Rediff.com13 Mar 2024

Prime Minister Narendra Modi virtually laid the foundation stone for a Rs 27,000-crore semiconductor assembly and test facility in Assam's Morigaon district on Wednesday. Chief Minister Himanta Biswa Sarma, who was present at the event organised at the site of the facility in Jagiroad, said today is a landmark day for Assam and the North East. "Hon'ble Prime Minister Shri Narendra Modi Ji is laying the foundation stone for the Rs 27,000 crore Tata Semiconductor Assembly and Test facility at Jagiroad," the chief minister posted on 'X'.

Just Starting Your Career? 10 Useful Tips

Just Starting Your Career? 10 Useful Tips

Rediff.com20 Feb 2024

Investing the time and resources needed to acquire new skill sets and sharpen existing ones will enable you to stay relevant and make you more employable, says Ankit Aggarwal, founder and CEO of Unstop.

Youth wouldn't use mobiles 12 hours a day if...: Rahul

Youth wouldn't use mobiles 12 hours a day if...: Rahul

Rediff.com24 Feb 2024

"If you get employment, you will watch Reels for half an hour and work for 12 hours," the Congress leader said.

Pakistan Features in Amritsar Campaign

Pakistan Features in Amritsar Campaign

Rediff.com29 May 2024

Several candidates, including Taranjit Singh Sandhu, the BJP's Amritsar candidate, are promising resumption of India-Pakistan trade via the Attari-Wagah land route.

Big Four bet on employees with tech skill

Big Four bet on employees with tech skill

Rediff.com4 Apr 2024

The Big Four accounting firms have increased the hiring of people from technology backgrounds in India amid an increased focus of clients on digital transformation, especially after the Covid-19 pandemic. EY India said that it has expanded its overall tech talent pool by 3x in the last three years across service lines including consulting, tax, assurance, and strategy & transactions. "Today over 50 per cent of our workforce is from STEM (science, technology, engineering and mathematics) and technology background," it said, adding that it continues to hire significantly in the areas of AI, cloud computing, data analytics and cybersecurity to help its clients in transformation.

Zee reaches out to Sony to revive $10 billion merger talks

Zee reaches out to Sony to revive $10 billion merger talks

Rediff.com20 Feb 2024

Zee Entertainment Enterprises Ltd (ZEEL) is seeking rapprochement with Sony Group as it makes a last-ditch effort to resurrect a $10 billion merger, according to industry sources. After the Japanese multinational firm pulled the plug on its $10 billion merger deal in January, the Indian company reached out again to Sony to reconsider the termination and offered for talks this month, a source said. On the other hand, Sony is understood to be evaluating the proposal from Zee.

WHO experts visit Wuhan wet market

WHO experts visit Wuhan wet market

Rediff.com31 Jan 2021

The wet market was where a variety of live animals were traded until it was shut down following fears that the coronavirus had jumped to humans either from bats or pangolins.

90% Retail Investors Lose Money

90% Retail Investors Lose Money

Rediff.com5 Jan 2024

Only the top 5 per cent profit makers account for 75 per cent of profits.

ED nabs man who 'managed' AAP funds for Goa polls; 17th arrest so far

ED nabs man who 'managed' AAP funds for Goa polls; 17th arrest so far

Rediff.com15 Apr 2024

He has been sent to the ED custody till April 18 by the court, they said.

'Not letting you off the hook': SC asks Ramdev to issue public apology

'Not letting you off the hook': SC asks Ramdev to issue public apology

Rediff.com16 Apr 2024

The Supreme Court Tuesday granted one-week time to yoga guru Ramdev, his aide Balkrishna and Patanjali Ayurved to issue a public apology in the misleading advertisements case, but said it was not letting them 'off the hook' now.

'No question of integrity' as FIH partners with betting platform

'No question of integrity' as FIH partners with betting platform

Rediff.com14 Jan 2024

India have been the FIH's top market in the last decade or so in terms of sponsorships and monetary benefits, and the world body official stressed that the country will continue to hold its significance despite the sport spreading its wings to other parts of the world.

SC slams Ramdev's Patanjali, stops it from advertising medical products

SC slams Ramdev's Patanjali, stops it from advertising medical products

Rediff.com27 Feb 2024

The bench also cautioned Patanjali Ayurved and its officers from making any statements adverse to any system of medicine in the media, both print and electronic, in any form as they said in their undertaking before the court earlier.

Traditional 'khatla', 'haat' still key to woo voters in MP's tribal Jhabua

Traditional 'khatla', 'haat' still key to woo voters in MP's tribal Jhabua

Rediff.com12 Nov 2023

The candidates believe that 'khatla' meetings and processions taken out in 'haat' (local markets) are quite effective and help in connecting better with voters living in remote and scattered settlements of Jhabua.

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