News for 'Media Marketing'

Edtech giant Byju's CBO Prathyusha Agarwal, two senior executives quit

Edtech giant Byju's CBO Prathyusha Agarwal, two senior executives quit

Rediff.com30 Aug 2023

Three senior executives have resigned from Byju's at a time when the most valuable edtech company has been trying to address challenges such as due diligence issues, legal battles with lenders, challenges in raising fresh capital, and a markdown in its valuation by investors. Prathyusha Agarwal, the chief business officer of Byju's, has quit, according to sources. They said Himanshu Bajaj, business head of Byju's tuition centres, and Mukut Deepak, business head for Class 4 to 10, have also moved on.

Why Deepfakes Are A MENACE

Why Deepfakes Are A MENACE

Rediff.com7 Dec 2023

'With free software on the Internet and apps, creating a deepfake video can take 3 to 5 minutes. Anyone can make these videos.'

Farmers to take call on govt offer to buy pulses, maize at MSP

Farmers to take call on govt offer to buy pulses, maize at MSP

Rediff.com19 Feb 2024

A panel of Union ministers held a fourth round of talks with farmer leaders in Chandigarh on Sunday over their demands, including a legal guarantee of MSP, as thousands of protesting farmers camped at the Punjab-Haryana border.

Govt, celebrities join forces to rebuild Kerala teen's dairy farm

Govt, celebrities join forces to rebuild Kerala teen's dairy farm

Rediff.com3 Jan 2024

Actor Jayaram, known for his love of animals, also visited the boy's house and handed over a cheque of Rs 5 lakh to buy new cows and rebuild his farm.

Dutch vlogger allegedly manhandled in Bengaluru

Dutch vlogger allegedly manhandled in Bengaluru

Rediff.com12 Jun 2023

Bengaluru police said, action has been taken and the person concerned rounded up. Strict action will be taken against him. No such misbehaviour with foreign tourists will be tolerated.

When Should Rahul Embark On BJY 2.0?

When Should Rahul Embark On BJY 2.0?

Rediff.com31 Aug 2023

Should he begin the yatra from Gujarat's Porbandar, the birthplace of the Mahatma, on October 2, and skip campaigning for the five assembly polls?

How Stock Market has Changed in 40 Years

How Stock Market has Changed in 40 Years

Rediff.com13 Jul 2021

While Nifty 50 reflects changes in 40 years, it also shows what is missing: Low-cost manufacturers at one end, and deep-value players at the other. Also missing are technology players, observes T N Ninan.

Can Threads Be The 'Twitter Killer'?

Can Threads Be The 'Twitter Killer'?

Rediff.com24 Jul 2023

'If Threads doesn't become a distinct identity, and just a text version in the shadows of Instagram, then it may fizzle out.'

Tomato prices soar above Rs 100 per kg in Delhi

Tomato prices soar above Rs 100 per kg in Delhi

Rediff.com27 Jun 2023

Vegetable vendors and wholesalers have blamed rains for disruption in tomato supply, leading to the price of the kitchen staple skyrocketing in retail markets of the national capital. Local vendors are selling tomatoes in the price range of Rs 80 to Rs 120 per kg, depending on the quality and the localities. Anil Malhotra, a member of the Azadpur Agricultural Produce Marketing Committee (APMC), said tomato prices shoot up every monsoon but it was never this high.

Why govt plans to partner with influencers

Why govt plans to partner with influencers

Rediff.com20 Apr 2023

The government is planning to collaborate with industry stakeholders, including influencer marketing companies, to prepare and promote guidelines to help them understand the rules better and improve compliance. During a discussion with influencers, content creators, and their agencies on the recently released guidelines for celebrities, influencers, and virtual influencers on social media platforms, Rohit Kumar Singh, consumer affairs secretary, suggested forming a self-regulatory organisation for influencer marketing companies and the development of a creator or influencer recognition programme in collaboration with the industry.

Shaktikanta Das: RBI Governor Who Walks The Talk

Shaktikanta Das: RBI Governor Who Walks The Talk

Rediff.com13 Mar 2024

'Das is friendly, but he finally does what he does. The quality of engagement is very good.'

'I will be killed any time soon'

'I will be killed any time soon'

Rediff.com18 Oct 2023

'There is no place in Gaza that has not been bombed and where people have not been killed.'

'I am addicted to entrepreneurship'

'I am addicted to entrepreneurship'

Rediff.com25 Jan 2024

'We look at the opportunities that are going to come in various fields in the next 5 to 10 years, do some research and come up with business plans.' 'Then, we go and seek out founders who will run the actual business.'

'Nitish Kumar acts like a dictator'

'Nitish Kumar acts like a dictator'

Rediff.com27 Feb 2024

'Nitish Kumar is fooling the people of Bihar.' 'He will not probe anything because if he does so, he will be trapped himself.'

From Kerala to Turkey: How I Made It

From Kerala to Turkey: How I Made It

Rediff.com11 Dec 2023

'Everybody thought I was crazy to quit my job and jump into entrepreneurship.'

Accenture guidance delays hopes of demand pick-up for Indian IT: Analysts

Accenture guidance delays hopes of demand pick-up for Indian IT: Analysts

Rediff.com7 Oct 2023

At a time when the market is betting on a 'higher for longer' global interest rate view, Accenture's (ACN) weak revenue forecast is a negative read-through for the Indian IT firms, according to analysts. The Dublin-based company sees its revenue growth at 2-5 per cent in constant currency (cc) for the financial year 2024 (FY24), below the pre-Covid levels of 5-8 per cent for FY17-20. The weak projection, thus, signals that slower demand is likely to persist this year, and any recovery is unlikely in the near-to-medium term, experts note.

MasterChef Australia Changed Indian Food

MasterChef Australia Changed Indian Food

Rediff.com20 Oct 2023

Food in India has fled the confines of the kitchen and become a national adventure... Food shows, now even on news channels, have transformed restaurateurs from humble khansamas to courted celebrities.

What Works For Startups? VC Or Bootstrap?

What Works For Startups? VC Or Bootstrap?

Rediff.com10 Nov 2023

Bootstrapping has put Nithin Kamath of Zerodha in a position where he can trifle with talk about valuation, points out Suveen Sinha.

'All Good Things Start With Ghee'

'All Good Things Start With Ghee'

Rediff.com15 Feb 2024

'I always say you really cannot own a recipe.' 'In India, where, we have been cooking for thousands of years, how can you put a finger and say, 'This is mine'?'

10 Winning Tips To Help You Land That Dream Job

10 Winning Tips To Help You Land That Dream Job

Rediff.com13 Dec 2023

Try to maintain a healthy relationship with people you have worked for and within the past, suggests Sachin Alug.

Social media users in rural areas grows faster than urban India

Social media users in rural areas grows faster than urban India

Rediff.com18 Jun 2015

IMAI study says social media usage in rural places doubled in 2014.

Sahara Group chief Subrata Roy dies of cardiorespiratory arrest

Sahara Group chief Subrata Roy dies of cardiorespiratory arrest

Rediff.com15 Nov 2023

Sahara Group chief Subrata Roy passed away on Tuesday due to a cardiorespiratory arrest after a prolonged illness, a company statement said. He was 75. He was 75. According to the company statement, he passed away at 10.30 pm due to cardio-respiratory arrest following an extended battle with complications arising from metastatic malignancy, hypertension, and diabetes.

Hopes of sealing India-UK trade deal in Oct may be fading

Hopes of sealing India-UK trade deal in Oct may be fading

Rediff.com18 Oct 2023

The hope that the ongoing 13th round of negotiations towards an India-UK free trade agreement (FTA) could conclude with a deal for British Prime Minister Rishi Sunak to sign off in time for the India versus England World Cup cricket clash in Lucknow on October 29 seem to be fading, according to a UK media report on Wednesday. The Financial Times quoted officials briefed on the negotiations to say that a lack of movement towards opening up of the Indian market to British professional services in the field of law and accountancy is among the factors for the slowdown. So much so that cricket fan Sunak's proposed return visit to India after an inaugural visit as UK Prime Minister to New Delhi for the G20 Summit last month is looking "very, very unlikely to happen".

10 Foods A Dietician Wants To You To AVOID Eating

10 Foods A Dietician Wants To You To AVOID Eating

Rediff.com31 Jan 2024

Regular consumption of fried, junk and packaged food will have minor to severe health implications, warns dietician Bhakti Adkar.

'We are going to be an AI-first company'

'We are going to be an AI-first company'

Rediff.com19 Jan 2024

'GenAI has democratised the AI conversation. I do not know of a single client who is not interested in that conversation.'

SC verdict on Adani 'extraordinarily generous': Cong

SC verdict on Adani 'extraordinarily generous': Cong

Rediff.com3 Jan 2024

The Congress on Wednesday said the Supreme Court judgment on certain matters relating to transactions by the Adani Group has proven to be 'extraordinarily generous' to Securities and Exchange Board of India (SEBI) and asserted that the party's fight against crony capitalism and its ill-effects on prices, employment and inequalities will continue.

'Public AI infrastructure we create would help startups'

'Public AI infrastructure we create would help startups'

Rediff.com9 Jan 2024

'Similar to the case of the digital payment system where the government created a public platform and others joined in, we are exploring a similar structure to create a PPP platform where the compute required for AI could be accessed by the small player.'

'For India, Sheikh Hasina is a reliable partner'

'For India, Sheikh Hasina is a reliable partner'

Rediff.com8 Jan 2024

'She delivers on promises, especially on security issues which is a core concern for India.'

China backs expanding BRICS with 'like-minded partners'

China backs expanding BRICS with 'like-minded partners'

Rediff.com1 Jun 2023

China on Thursday said Beijing views the BRICS as an "open and inclusive" platform and it backs moves to expand the five-member grouping with "like-minded partners".

Finfluencers: Real Or Fake Experts?

Finfluencers: Real Or Fake Experts?

Rediff.com27 Jul 2023

A mass fan following or a large number of views on a YouTube channel can't possibly constitute 'credentials'.

The Blue Revolution: Indian Cricket's Success Story

The Blue Revolution: Indian Cricket's Success Story

Rediff.com30 Nov 2023

It is a tribute to a system so robustly meritocratic that this team represents India's diversity better than any other institution: The Union Cabinet, our chief ministers, the civil services, the leadership of our armed forces and security agencies, the judiciary and more than all of these, our typical newsroom. That is the biggest message from this breathless rise of Indian cricket, asserts Shekhar Gupta.

'I failed 2 start-ups and lost Rs 2 crores. Pls help'

'I failed 2 start-ups and lost Rs 2 crores. Pls help'

Rediff.com22 Nov 2023

rediffGURU Chandu Nair advises entrepreneurs and enterprises about how to create and build their business.

NSE lifts lid on dabba trading, tippers, issues warnings to 24 platforms

NSE lifts lid on dabba trading, tippers, issues warnings to 24 platforms

Rediff.com18 May 2023

New-age tech tools and 'mystery shoppers' are helping the country's top bourse stay ahead of the curve against dabba trading platforms and entities dolling out unsolicited investment tips. In the past one month, the National Stock Exchange (NSE) has issued close to two dozen warnings and advisories against such activities. "We saw a rise of dabba trading or illegal trading platforms after the pandemic.

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